Aaron Poynton

Author

Awards & Accolades

USA Today and Wall Street Journal Bestselling Author
About

About

Aaron Poynton embodies the essence of innovative and nonconformist thinking. His career began in the U.S. Army specializing in Civil Affairs and Psychological Operations, where he gained firsthand insights into how people are influenced by the “shepherds,” as he labels them in his latest book, Think Like a Black Sheep: Unlock Your Inner Superpower And Break Free From The Crowd. Transitioning this knowledge to spearheading high-impact strategic marketing initiatives and advising on political campaigns, Aaron seamlessly moved into the tech industry and global business leadership, continually pushing the boundaries of conventional thinking.

A successful entrepreneur, Aaron founded and led several thriving businesses, always seizing opportunities. His 2021 anthology, PPE Wars: What COVID Taught Me About Business, featured in Success Mindsets: How Top Entrepreneurs Succeed in Business and Life, became #1 Amazon Non-fiction and a USA Today and Wall Street Journal best seller. It vividly recounts the high-stakes challenges and strategic maneuvers that defined his entrepreneurial journey to race PPE and medical supplies to the front lines of the COVID-19 pandemic.

Aaron’s career delves into the importance of independent thinking and decision-making, and the courage to question and challenge the status quo in an era dominated by pervasive influences from big government, big tech, media, and corporations. With advanced degrees in business, law, and political science from prestigious institutions like Duke, the London School of Economics, and Harvard, Aaron seamlessly blends academic rigor with practical experience. As a Fulbright Specialist, bestselling author, and a respected member of the Forbes Business Council, he brings a unique and authoritative voice to every endeavor.

Aaron’s global perspective and ability to navigate complex business landscapes set him apart as a true pioneer. His innovative approach challenges the status quo, making him a dynamic force in entrepreneurship and an inspiring figure for those who dare to think differently.

Published Books

Think Like A Black Sheep: Unlock Your Inner Superpower And Break Free From The Crowd

Unlock Your Inner Superpower And Break Free From The Crowd

Dare to Defy: Embrace the Black Sheep Within

In a world of followers, discover the power of leading the charge. Think Like a Black Sheep empowers you to break free from the flock and forge your own path.

Uncover the benefits of thinking differently:

  • Unlock your innate ability to question and challenge the status quo.
  • Harness the insights from cognitive pitfalls to cultivate wisdom and resilience.
  • Transform obstacles into opportunities by rejecting conformity and embracing individuality.

This book is a manifesto for those who want to claim their unique space in the world. By embracing your inner Black Sheep, you’ll learn to navigate life’s complexities with agility and grace.

Stand apart, think boldly, and live authentically. Think Like a Black Sheep is your guide to living a life unbound by the ordinary.

Success Mindsets

USA Today and Wall Street Journal best-seller!

For driven individuals searching for a more positive attitude, Success Mindsets is an anthology highlighting the thought process, attitude and approach to your professional life. The difference between success and failure is how you view a problem.

WHAT’S THE NUMBER ONE DRIVER OF A SUCCESS MINDSET?
FIND OUT NOW IN THE LATEST MIND-BOGGLING ANTHOLOGY FROM LEADERS PRESS! 

The world prizes success. It rarely shows the effort people make to achieve it. We crave success, but it can seem so unattainable that we assume it’s not for us. What if successful business people were to let us in on their secrets? That what separates the adored from the overlooked is mindset.

You will come to understand this by reading the brilliant contributors of Success Mindsets. This anthology gathers advice from several dozen exceptional leaders, ranging from CEOs to champions to game-changers. Success Mindsets reveals that many roads lead to success and you must choose the one that suits your concept best.

Each chapter in Success Mindsets will reveal methods for developing the right approach for navigating your journey to success. Dive in now to:

  • Understand the mindset of being adaptable in your pursuit of success. 
  • Adopt a growth mindset, to value long-term growth over short-term revenue. 
  • Utilize your driven mindset to keep advancing your career even as the world turns completely upside down.  
  • Study areas of strength and bolster weaknesses through the mindset of lifelong learning. 
  • Embrace the mindset of self-compassion to look out for yourself while leading others.  

Minds are more effective when they are open. You can always adapt your mindset to the situation in pursuit of your goals. What mindset will shepherd you through your professional journey?

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